Stop Dropping the Ball on Follow-Up. Built for Busy Founders.
You're wearing 10 hats. Investor emails, partner conversations, customer calls — Nudge makes sure none of them fall through the cracks. Automated follow-up from Gmail, in your own voice.
160M+ installs · Free to start · Gmail-native
The Founder's Follow-Up Problem
Investor Deals Go Cold
You had a great call with a VC. Then two weeks pass. Then a month. Deals that could close go cold because one missed follow-up email fell off your radar.
Partnerships Stall
A promising partnership intro leads to a great call — and then nothing. Neither side follows up because both are too busy. Months later, you remember and the moment has passed.
Customer Dev Falls Apart
Scheduling discovery interviews requires 5-8 back-and-forth emails. Without systematic follow-up, your customer development pipeline dries up and product decisions get made without user input.
How Nudge Works for Founders
Investor Outreach Sequences
Send your intro email, then set 3-5 automated follow-ups spaced over weeks. Stay top of mind without seeming desperate.
Partnership Follow-Up
Never let a promising partnership conversation go cold. Set nudges after intro calls, proposal emails, and term sheet discussions.
Customer Discovery Scheduling
Send the interview request, then set automated follow-ups until you get a "yes" or a polite decline. Fill your research calendar.
Enterprise Sales Follow-Up
Founder-led sales needs persistent follow-up. Set nudge sequences for every enterprise prospect email you send.
Personalized Every Time
Every nudge can be individually edited before sending — so each follow-up reads as a fresh personal email, not an automation.
Auto-Stop on Reply
When your contact responds, nudges stop automatically. No awkward double follow-ups while a conversation is in progress.
Founder Workflows with Nudge
Seed/Series A Investor Outreach
- Email 1: Cold intro with one-liner + deck.
- Nudge 1 (5 days): "Following up — happy to share the deck if easier."
- Nudge 2 (12 days): Recent traction update.
- Nudge 3 (21 days): "Last ping — happy to connect anytime."
Strategic Partnership Development
- Email 1: Partnership proposal post-intro call.
- Nudge 1 (4 days): One-pager or case study.
- Nudge 2 (10 days): Specific use case for their company.
- Nudge 3 (18 days): "Is this still relevant to explore?"
Customer Discovery Interviews
- Email 1: Interview request (20 min, scheduling link).
- Nudge 1 (3 days): "Totally understand if timing is off — would a different week work?"
- Nudge 2 (7 days): Async option (Loom or quick survey).
Enterprise Customer Outreach
- Email 1: Founder-led cold email.
- Nudge 1 (3 days): Social proof + relevant case study.
- Nudge 2 (8 days): Value prop from a different angle.
- Nudge 3 (15 days): "Happy to send a quick Loom walkthrough."
Frequently Asked Questions
Yes — the Monthly plan ($20/mo, 50 nudges/reminders at this tier) is designed for founders doing targeted, high-value outreach. Each nudge sequence takes 10 seconds to set up and can close a $100K+ deal you would have otherwise lost.
No — nudges send from your own Gmail account, in your own voice, and arrive as normal emails. Every nudge can be individually edited before it sends, so each one reads as a personal, thoughtful follow-up.
Yes — set nudges for board update responses, advisor intro follow-ups, and advisor check-in scheduling. Keep your network engaged without manual tracking.
Nudges auto-stop when someone replies. Your inbox shows the reply normally, and you continue the conversation naturally. If you want to set a new follow-up reminder after your reply, simply set a new nudge sequence.
Stop letting great conversations go cold.
Nudge automates your follow-up so every investor, partner, and customer conversation gets the persistent, personal attention it deserves.
We respond same day.
Questions? Support or sales? Send a message and we’ll reply within 24 hours.